Business

Enjoy an environmental cuppa in Fleetwood

Fresh Cup has created the Roastery Cafe, located inside the Fresh St. Farms grocery store, which uses a unique closed loop air roasting system that produces near zero emissions - Photo submitted
Fresh Cup has created the Roastery Cafe, located inside the Fresh St. Farms grocery store, which uses a unique closed loop air roasting system that produces near zero emissions
— image credit: Photo submitted

A grocery store in Fleetwood is home to a new on-site environmentally sustainable coffee roasting cafe, the first of its kind in the country.

Fresh Cup has created the Roastery Cafe, located inside the Fresh St. Farms grocery store, which uses a unique closed loop air roasting system that produces near zero emissions – while using 20 times less energy than traditional gas-fired roasters.

The key to success, said Jim Townley, Fresh Cup Roastary Cafe president, was to allow customers to taste the coffee on-site in what most people would consider a standard coffee bar setting.

"Over the years of being in the coffee industry we decided there must be a better way to roast beans without the emissions and high energy usage," said Townley. "This product allows for artisan roasting to be done on-site in a cost-effective and small-footprint model, perfect for grocery."

The company's "Roastaire" captures all the same aromatic nuances as a traditional gas-fired drum roaster, Townley said.

Over the course of one year's roasting of 30,000 pounds of coffee, using the Roastaire translates into the energy savings equivalent of that consumed by eight single family homes.

The Fresh Cup Roastery Cafe is located inside Fresh St. Farms at 15930 Fraser Hwy. in Fleetwood.

 

We encourage an open exchange of ideas on this story's topic, but we ask you to follow our guidelines for respecting community standards. Personal attacks, inappropriate language, and off-topic comments may be removed, and comment privileges revoked, per our Terms of Use. Please see our FAQ if you have questions or concerns about using Facebook to comment.

You might like ...

COLUMN: We must care for our first responders
 
No playoffs but attendance mark for Toronto FC
 
Marijuana grow-op found after Cloverdale shooting
Most colonoscopies on time in Fraser region despite demand surge
 
New York Minute: The Big Apple revisited
 
Hard to see humour in oil Gateway pipeline
Photos: Pugilists clash at the Cascades
 
Election 2014: Development a hot topic at Township debate
 
Cloverdale Calendar: Pumpkin Power, Halloween Parade and craft sales galore

Community Events, October 2014

Add an Event

Read the latest eEdition

Browse the print edition page by page, including stories and ads.

Oct 30 edition online now. Browse the archives.